Viewer's Choice, TVKO close to distribution. (Time Warner Sports TVKO pay-per-view; Programming)

Multichannel News, February, 1991 by Umstead, R. Thomas

Viewer's Choice, TVKO Close to Distribution NEW YORK - Time Warner Sports' TVKO pay-per-view venture is close to reaching an agreement with Viewer's Choice for distribution of TVKO's April 19 Evander Holyfield-George Foreman heavyweight championship fight, TVKO and Viewer's Choice officials said.

But operators, wary of monthly guide and marketing deadlines, expressed concern that TVKO and Viewer's Choice will inevitably force them to strike a deal on short notice if they want to carry the fight. TVKO has been negotiating a distribution agreement with Viewer's Choice for several weeks, said Ross Levinsohn, director of corporate marketing and public relations for Time Warner Sports. "We're very optimistic that we can reach a deal with Viewer's...

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