Judds PPV concert gets Kodak sponsorship.
Multichannel News, November, 1991
Judds PPV Concert Gets Kodak Sponsorship NEW YORK - Kodak Film will be the official sponsor of Viewer's Choice's Dec. 4 pay-per-view concert featuring the Judds. Pizza Hut will also be involved in a discount promotion of the PPV event in the San Diego market to help spur its newly launched delivery service.
Kodak will receive mention in the opening credits for the event as well as all related promotion and advertising materials for the $24.95 Judds concert, the last concert performance by the country music duo, said Hilda Chazanovitz, vice president of marketing for Viewer's Choice. Viewer's Choice is setting up a Pizza Hut promotion in San Diego in which viewers who order home delivery from Pizza Hut will get a $5 discount off the Judds...
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