S-A-Zenith-AT&T combo spices up advanced TV race. (Zenith Electronics Corp., Scientific-Atlanta Inc. and American Telephone and Telegraph Co. combine forces to work on digital compression technology and high definition television)

Multichannel News, December, 1991 by Dawson, Fred

S-A-Zenith-AT&T Combo Spices Up Advanced TV Race NEW YORK - Zenith Corp. has swung its support behind Scientific-Atlanta Inc.'s unusual digital compression technology in a complex arrangement that also brings S-A into the HDTV partnership formed by Zenith and AT&T. In a press conference held last week in New York involving top executives from all three companies, S-A and Zenith asserted their teaming up on digital compression will produce an end-to-end digital transmission system over satellite and cable that will be available sooner and at much lower costs than systems offered by their competitors.

While separate from the HDTV agreement, the S-A/Zenith transmission system will employ Zenith's proprietary modulation technique to deliver S-A's...

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