Cable nets sign up for Bell test. (cable TV networks; Bell Atlantic Corp.)
Multichannel News, June, 1993 by Aversa, Jeannine
WASHINGTON -- Twenty-one program providers, including several cable networks, have agreed to let Bell Atlantic Corp. use some of their programming for free in a limited video-on-demand test in northern Virginia. In return, the programmers will receive marketing information from the test, which at its peak will involve 400 Bell Atlantic employees.
Bell Atlantic's system, called interactive multimedia television, employs existing telephone lines using a technology called ADSL (asymmetrical digital subscriber lines, sending video over twisted-pair copper wires) -- in combination with other technologies to transmit voice, video and data simultaneously. The company conducted the first public demonstration of the system last Monday. By September or October,...
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