Henson, Hallmark Team Up to Launch 'Kermit'.(Jim Henson Co. and Hallmark Entertainment to introduce Kermit Channel)
Multichannel News, May, 1998 by Galetto, Mike
NEW YORK -- Kermit the Frog and Miss Piggy are the newest players in the international pay TV-programming business, with The Jim Henson Co. and Hallmark Entertainment announcing plans last week to launch The Kermit Channel.
The 24-hour channel, a 50-50 joint venture between the companies, is scheduled to bow in September in Asia and Latin America with a forecasted 2 million subscribers, Charles Rifkin, Henson's president and COO said. It will feature original and library programming from both companies aimed at families.
Hallmark Entertainment Network -- Hallmark's library-programmed pay TV channel, which is distributed outside of the United States -- will handle distribution for Kermit. The companies said they expect most of HEN's affiliates -- which...
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