Playboy Debuts Digital PPV Amid Op Angst.(pay-per-view operators lukewarm to Spice Platinum services)(Brief Article)

Multichannel News, April, 2001 by UMSTEAD, R. THOMAS

Playboy TV is looking to capitalize on advanced cable technology with several digital and video-on-demand offerings, but it's unclear whether operators will bite. The network will launch its already delayed, mostly unedited Spice Platinum adult three-pack of pay-per-view services next month -- along with an "instant access" video-on-demand service -- in an effort to generate incremental revenue from the profitable adult-programming category.

But thus far, operators have been lukewarm toward the channels, particularly the Spice Platinum services. Playboy is expected to launch its Spice Platinum, Spice Platinum 2 and Spice Platinum Live pay-per-view adult channels in May, two months after their scheduled debut. The launch of the services -- which...

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