Cable Nets Taking the Lead In Digital Asset Management.
Multichannel News, July, 2001 by STUMP, MATT
Cable networks and professional sports leagues are blazing the digital-asset management trail, a path that promises to lead to internal work efficiencies and external revenue sources. Digital asset management, and its cousin, digital rights management, are all-encompassing terms that cover a lot of ground, including the digital encoding and storage of such video assets as news or sports highlights, TV programs, documentaries or movies.
They may also involve encryption, security and electronic-commerce features used to create content-based services, such as music-subscription packages for Internet users. Digital asset-management systems also allow cable networks to "share" video clips with various departments within the company, such as...
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