Playboy Buys Out Pair of Rival Nets.(Hot Network, Hot Zone)(Brief Article)
Multichannel News, July, 2001 by UMSTEAD, R. THOMAS
Further consolidating the adult pay-per-view programming business, Playboy Enterprises Inc. last Monday acquired the television assets of Califa Entertainment Group -- including the explicit Hot Network and cable-edited adult service the Hot Zone -- for $70 million. The deal -- part of an option Playboy obtained two years ago when it purchased Spice Entertainment Co.
-- also allows the company to acquire Vivid TV. The three new acquisitions will shift to the Spice brand. Playboy earlier this year launched three triple X-edited, digital pay-per-view networks under that moniker. Investors seemed to like the move. On July 3, the day after the deal was announced, Playboy's stock price rose 13 percent to close at $19.75, up $2.25 from the previous...
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