Phillyvision looks like a keeper.(VOD)(Comcast launches video-on-demand services)
Multichannel News, September, 2003 by Stump, Matt
PHILADELPHIA -- As Comcast begins to roll out video-on-demand services in the former AT&T Broadband systems--using the programming model that's been built here--it remains confident that its free content-laden approach is paying off. "The numbers are holding up if not getting better," said Andy Addis, senior vice president of marketing and new products at Comcast Cable.
In July, monthly order rates for both free and transactional content stood at 508% (or about five orders per home), a 10% increase from earlier in the year. Some 35% of all digital subscribers used VOD in July. Chum numbers hold steady: Comcast tracked 5,795 digital subscribers from December 2002 to Apri1 2003, and found that 53% used on-demand content during that period. Of...
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Most Recent Business Articles
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- LIFO vs. FIFO: a return to the basics
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- Using object-oriented analysis and design over traditional structured analysis and design
- Design a commission plan that drives sales - Sales Commissions
