A 'Playgirl' for adult TV.(Blu-TV teams with Blue Horizon Media to form Trans Digital Media L.L.C. and launch three adult-oriented PPV networks)
Multichannel News, November, 2003 by Umstead, R. Thomas
Upstart adult network Blu-TV has teamed with magazine publisher Blue Horizon Media to create three adult-oriented PPV networks, including the first aimed exclusively at women. The new venture, Trans Digital Media LLC will convert Blue Horizon's popular Playgirl magazine brand into Playgirl TV,, a 24-hour PPV network that is scheduled to launch in March, said Trans Digital president Mark Graff.
Blu-TV, which was set to launch next year will be renamed and launched as a video-on-demand service under the High Society moniker during the first quarter 2004, along with Cheri, an adult reality and lifestyles network. Playgirl TV would be the first adult PPV network to truly target women. Despite the male-skewing appeal of adult PPV networks, Graff said...
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