Music choice sues over AOL's 'My MC'.

Multichannel News, May, 2004 by Donohue, Steve

Digital music-channel vendor Music Choice is suing Time Warner Inc.'s America Online unit, claiming AOL's new "My MC" on-demand Music-video channel infringes on the Music Choice and My Music Choice brands. Earlier this month, AOL launched My MC on several Time Warner Cable systems. The on-demand channel features footage from AOL's concert series and music videos from BMG, Sony Music, Universal Music Group and Warner Music Group.

My MC is designed to drive subscriptions to AOL for Broadband. Time Warner owns a minority stake in Music Choice, which filed the suit against AOL in U.S. District Court for the Eastern District of Virginia. Music Choice wants an order blocking AOL from using the "My MC" or "MC" brand, in addition to money damages. ...

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