News buys a Web presence.(ACQUISITIONS)
Multichannel News, July, 2005 by Farrell, Mike
News Corp. chairman Rupert Murdoch kept his promise made last year to increase the media giant's Internet presence, agreeing last week to purchase Intermix Media Inc. for about $580 million in cash.
Intermix, which operates more than 30 Internet sites, will be folded into the newly created Fox Interactive Media unit, an Internet division that houses the Web sites of News Corp.'s sports and entertainment holdings such as foxnews.com, fox.com and foxsports.com and is headed by former online sports chief Ross Levinsohn.
As part of the deal, Intermix will acquire the 47% it doesn't already own of social-networking site MySpace.com, its biggest asset.
News Corp. called MySpace.com the fifth-ranked Web domain in terms of page views. It is...
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