Comcast Taps Horror Vein.(partners with Sony Pictures Entertainment Inc.)

Multichannel News, April, 2006 by Moss, Linda; Umstead, R. Thomas

By Linda Moss Venture With Sony To Offer VOD Movies, TV Shows Comcast Corp., in partnership with Sony Pictures Entertainment, is scaring up a horror on-demand service that is expected to come to life on Halloween. The unnamed multiplatform service - launching online, as well as via Comcast On Demand on Oct.

31 - will be ad-supported. The service will eventually include a wireless component, which will feature horror ringtones, sound effects and other features. The horror-and-thriller on-demand offering is the long-awaited first fruit of the joint venture that Comcast and Sony formed last year, after they teamed up for the $4.9 billion acquisition of Metro-Goldwyn-Mayer Inc. The new service will run programming from the Sony and MGM...