Next Shopping Stop For Cable: Wal-Mart.
Multichannel News, July, 2006
By Monica Hogan Comcast, Other Operators Look To Largest Retailer as New Outlet Any doubt that cable-system operators are getting serious about selling television, telephony or other services through stores may soon be dispelled as a result of a partnership announced this spring between the country's largest cable provider and the world's largest retailer.
Through a deal several years in the making, Wal-Mart Stores Inc. late in June began selling high-speed Internet and digital cable services from Comcast Corp. through Connection Centers in 11 stores in the Philadelphia, Atlanta and Washington, D.C., markets. Comcast plans to expand its Wal-Mart rollout to 500 stores this month, according to its senior vice president of retail, Bob...
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