Spearheading Brand Strategies.(ESPN Inc., Walt Disney Co. Walt Disney Studios)(Brief article)
Multichannel News, May, 2007
By Staff David Preschlack, 33 Disney and ESPN Networks David Preschlack has come a long way since 1995 when he began at ESPN as a videotape librarian. As senior vice president of affiliate sales and marketing for Disney and ESPN Networks, he now oversees field sales, ad sales, marketing and national accounts.
He also oversees contract negotiations, directs the implementation of marketing and brand strategies and spearheads new business development. 'A career in cable - particularly at Disney and ESPN Media Networks - has afforded me the opportunity to work with and learn from some of the most extraordinary minds in business, media, sports and entertainment,' Preschlack said. 'Coupled with the notion that everyday brings a new...
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