Manufacturing Industry
P&G's Pringles pops for thermoformed portion pack.(Procter & Gamble)(Brief Article)
Packaging Digest, October, 2001
Procter & Gamble is test-marketing a single-serve, snack-sized thermoformed package for its Pringles[R] brand potato crisps. Shaped on the bottom like one of the curvy chips, the polypropylene barrier cup, pigmented bright red for Original flavor and green for Sour Cream & Onion, holds about a dozen Pringles potato crisps, convenient for consumers on-the-go or school/office lunches. Specially designed to keep the crisps fresh and guard against breakage, the cup, dubbed Snack Stack, is both protective and eye-catching. PD is told the PP coex thermform is also significant for its potential economies, significant moisture and oxygen barriers and relative uniqueness in the marketplace for dry products.
The container is produced by Winpak Portion Packaging and...
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