Manufacturing Industry
Both Coke and Pepsi lose market share in 2006.(newsbytes)
Packaging Digest, April, 2007
Coke and Pepsi both saw their share of the soda market fall in 2006 for the second straight year, led by weak sales of Coke Classic and regular Pepsi, says an industry report. At Coke, the world's biggest soft drink maker saw its domestic market share dip to 42.9 percent last year from 43.1 percent in 2005 as total soft drink sales overall slipped 0.6 percent in the U.S. last year.
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