Monster cash; Pokemon has made a fortune; prepare for the second wave.(popularity of portable video games)
Playthings, June, 1999 by Annicelli, Cliff
The numbers alone are dizzying. More than 2.5 million video game units sold in the U.S. since September 1998, worth $70 million, followed by more than 1 million trading card starter sets. More than 12 million units of the video game sold in Japan on top of more than 1 billion trading cards and 1 million musical CDs - not bad for a gaggle of cuddly critters who overcame the relatively crude confines of Nintendo's Game Boy system and the public relations nightmare of sending thousands of Japanese children into seizure via their spin-off television series.
"Simply stated, there has never been a portable game phenomenon like Pokemon," says Peter Main Nintendo of America executive vice president, sales and marketing, of the Pokemon video game's market...
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