Mattel SVP Girls Consumer Products Worldwide Richard Dickson on the burgeoning Barbie licensing program. (The Buzz).
Playthings, July, 2002
Mattel SVP Girls Consumer Products Worldwide Richard Dickson on the burgeoning Barbie licensing program: "Utilizing illustrated Barbie instead of photo-real Barbie for the older girl has skewed appeal up to the 12-year-old girl. The Barbie silhouette (seen on luggage and handbags, for instance) will become our Nike swoosh."
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