Buffalo Games.(Aging gracefully: More to celebrate)
Playthings, February, 2006
Buffalo Games, Buffalo, N.Y., celebrates its 20th anniversary in 2006 by revamping its logo to incorporate a buffalo icon. Kevin Renaud, Buffalo's marketing communications manager, tells PLAYTHINGS the change was prompted as a response to how many customers generally referred to the company as simply "Buffalo" rather than "BGI," the acronym that was the focus of the company's most recent logo.
Renaud says the official anniversary will not occur until this summer, when he predicts the company will host an in-house "gala event" for the local media at its manufacturing facilities. He says the event will be both a celebration of the anniversary and an opportunity to show off recent additions to the facility. In the meantime, look for a revised version of Buffalo's...
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