Technology Industry
Industry: Email Alert RSS FeedVoice recognition moves to forefront of enhanced-services offerings.
RCR Wireless News, November, 2000 by MEYER, DAN
Consumers prefer voice-driven apps If you were to ask most wireless subscribers what they wanted out of their wireless service, you would get a variety of answers that led to one overriding desire--more. If a little is good, more has to be better. Wireless carriers increasingly are turning to enhanced-service offerings to fill the "more" that customers are looking for.
They also are using these services to lure new customers and keep the customers they have from defecting to other carriers. Enhanced services generally have moved the cellular phone away from a voice-centric device and toward an all-purpose communications tool. Wireless Internet and messaging solutions have been the two most common forms of "more" services recently offered. ...
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