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Industry: Email Alert RSS FeedJapanese carriers focus on location services. (Global Wireless).
RCR Wireless News, March, 2002 by Mitsumori, Yaeko
TOKYO--Japanese mobile carriers are emphasizing location services to combat increasing competition within the market. The mobile-phone market in Japan has been expanding rapidly during the past several years. However, the market, which now has 72.8 million subscribers including PHS users, is becoming saturated, and harsher competition among carriers has forced operators to lower service prices, which has decreased their average revenue per user and overall revenues.
Finding a large opportunity in the market, the country's three mobile carriers, in addition to other businesses, have been exploring the worldwide location services market, which is believed to be worth $7.4 billion in 2003, according to market estimates. KDDI, the second-largest...
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