View finders.(Statistical table)

Television Asia, November, 2005

The Discovery Channel has taken top spot in the latest survey of multichannel television in 11 markets in Asia. In second place on the list of channels viewed in the past seven days is CNN, followed by the National Geographic Channel. In fourth place is MTV, followed by ESPN and Star Movies, with Star Sports and BBC World tying for seventh spot. In eighth, ninth and tenth places are Animal Planet, Discovery Travel & Living and CNBC.

Past 7 Days TV Viewing, reach into PAX universe

Past 7 Days Viewership

Target: Total PAX Sample

All figures are % reach

Q3'03 to Q3'04 to Q3'03 to Q3'04 to

Q2'04 Q2'05 Q2'04 Q2'05

11 mkts...

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