Barefoot into PARC. (Xerox's Palo Alto Research Center, California)
Economist (US), The, July, 1993
PARC was created by Xerox to develop high-technology ideas, but the results were not always acted upon. Robert Adams, who developed laser imaging technology and earned billions of dollars for Xerox, now runs Xerox Technology Ventures, which develops new projects.
If all the prizes went to pure research, Xerox should own the $50 billion-a-year personal computer market. It is trying again
TEEMING with ideas, Xerox's legendary Palo Alto Research Centre (PARC) in the heart of Silicon Valley is famous for having made fortunes for others but little for its parent. Even today's personal computers--complete with the graphical interface, mouse, icons and drop-down menus made popular by Apple's Macintosh and Microsoft's Windows--owe a huge debt to innovations made at...
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