Madison Avenue Bear; A bear market in financial hacks.(financial Web sites decline)(Finance and Economics)(Brief Article)

Economist (US), The, February, 2001

AS MILLIONS of CNBC junkies will agree, nothing is quite so thrilling as watching a manic bull-run broadcast live from the floor of the New York Stock Exchange. As for the stock-tippers and day-traders that inhabited the dozens of financial websites, they were geniuses all. And who could resist leaving the browser window open all day to watch his portfolio climb?

Seeing it go the other way is just too depressing. Traffic at Bloomberg.com is down almost 45% from a year ago, according to Media Metrix. Traffic at Silicon Investor has also fallen off a cliff, while MarketWatch and CNNfn.com all of a sudden see no growth. Last week Motley Fool, another leading financial website, laid off 115 people, a third of its staff. It joins TheStreet.com, BulldogResearch, Red...

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