A Wal-Mart for the granola crowd; Face value.(John Mackey, founder of Whole Foods Markets)(Interview)
Economist (US), The, July, 2005
John Mackey sees no limit to the appetite for natural foods
NO ONE admits to being more surprised by the runaway success of Whole Foods Market than its boss. "In all my profound wisdom I decreed a maximum of 100 stores, and thought that would saturate the United States," recalls John Mackey of the time when his company went public in 1992. That in itself was quite a milestone for a grocery retailer that he began in 1978 in a garage in Austin, Texas, when he was living in a vegetarian co-op. At first, hippies and college students were his main customers. But now, with over 170 stores feeding America's organic-food-addicted middle class, Whole Foods Market has become firmly established as the world's largest natural-foods chain.
Nor is there any sign of...
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