Health-care heretic; Face value.
Economist (US), The, June, 2007
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Regina Herzlinger is trying to transform America's health-care system through her advocacy of consumer choice
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ONE recent evening in Boston, Regina Herzlinger was teaching a class on the business of health care in America, taking her students through the travails of a medical-device manufacturer that had failed to get its invention onto the market. The group considered the company's financial position, the economics of the market niche and other factors that foiled its strategy. All this may seem unremarkable given that Mrs Herzlinger is a professor at Harvard Business School ...
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