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Industry: Email Alert RSS FeedABC O&O's top top five in February; stations continue to lead sign-on-to-sign-off. (Capital Cities/ABC) (Brief Article)
Broadcasting & Cable, March, 1993 by Freeman, Mike
Capitol Cities/ABC O&O's in each of the top five ADI markets continued to dominate the sign-on-to-sign-off ratings race during the most recent February sweeps.
As the chart at right indicates, each posted moderate to significant year-to-year rating gains. (It should be noted that the CBS-owned and CBS-affiliated stations in those same markets were expected to post larger declines compared with February 1992, when they were beneficiaries of significant rating spikes from winter Olympic coverage.)
In New York, WABC-TV's top ranking was bolstered by a 28% share gain for its 11 p.m. newscast, which averaged a winning 11.7 rating/23 share (NSI, Feb. 4-March 3). It was the highest 11 p.m. rating WABC had accomplished since the 11.7/25 average the...
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