Media Industry
Industry: Email Alert RSS FeedCracking down on infomercial claims. (Federal Trade Commission cases) (Brief Article)
Broadcasting & Cable, October, 1993
Recent major Federal Trade Commission actions against infomercial producers: National Media Corp.--National Media and Media Arts International in March agreed to pay $275,000 stemming from charges that they made unsubstantiated claims for a number of products, including Crystal Powers, claimed to be a cure for breast cancer.
David and Yolanda Del Dotto--The FTC alleged in April that ads for Del Dotto Enterprise's Cash Flow Systems contained misleading statements. The agency also accused the Del Dottos of failing to live up to promises to deliver merchandise or refunds. Michael Levey--Infomercial producer Michael Levey, a familiar sight as host of the infomercial series Amazing Discoveries, agreed in June to pay $275,000 and to stop promoting...
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