Media Industry
Industry: Email Alert RSS FeedDarby to run Viacom interactive arm. (Viacom Interactive Television Services appoints Geoffrey Darby president) (Brief Article)
Broadcasting & Cable, August, 1994 by Berniker, Mark
Geoffrey Darby has been named to the new position of president, Viacom Interactive Television Services. Darby will report to Ed Horowitz, chairman/chief executive officer, Viacom Interactive Media, New York. Darby rejoins Viacom after working for Whittle Communications, New York, where he was president of programing for Medical News Network, a daily interactive television service for doctors.
In his earlier tenure at Viacom, he was involved in setting up Nickelodeon and Nick at Nite. Darby now will be in charge of "the development of broadband interactive television applications in the telco and cable environments," according to a Viacom release. He also will help set up the programing for the company's interactive TV deals with Nynex and AT&T, and...
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