HSN sets up shop on Prodigy, Internet. (Home Shopping Network) (Brief Article)

Broadcasting & Cable, October, 1994 by Berniker, Mike

Service has exceeded expectations, says HSN Interactive president Home Shopping Network has launched its new online store on both Prodigy and the Internet. Jeff Gentry, president of HSN Interactive, says the initial rollout of its online shopping service has thus far "exceeded expectations." Gentry says that although HSN Interactive is participating in a couple of the interactive television trials around the country, its focus is on building online services that will be available over broadband networks in the future.

The online home shopping service developed by Home Shopping Interactive, a subsidiary of Home Shopping Network, is called Home Shopping Club Outlet Net. HSN says its online shopping outlet also is available through the...

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