Media Industry
Industry: Email Alert RSS FeedOnline with Steve Case. (president of America Online) (Interview)
Broadcasting & Cable, October, 1994 by Berniker, Mark
The online computer industry still is dwarfed by broadcast and cable television, but it is a growing market grabbing the interest of anyone contemplating the future of the media. Providing a view of the online present and a glimpse of its promising future is Steve Case, president of America Online. The entrepreneurial Case has led his company from a small startup a few years ago to a major force in that rapidly evolving sector of the communications universe. Case sat down last week with BROADCASTING & CABLE Senior Editor Mark Berniker to discuss the multimedia future.
What is the role of the TV industry In the growth of new media, specifically online?
That depends on what you mean by the "television industry," because there are a lot of...
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