Cable programers rethink multiple-channel model: network chiefs discuss how best to go forward under FCC's going forward rules.

Broadcasting & Cable, May, 1995 by Brown, Rich

Network chiefs discuss how best to go forward under FCC's going forward rules Cable programers are rethinking their approach to launching new networks as they adapt to life under the FCC's "going forward" rules, according to an NCTA general session boasting many of the nation's top cable programers.

In the current environment, Discovery Communications President and COO Greg Moyer says programers might need to get away from the idea of trying to grow the business by launching more and more channels. DCI itself has delayed the launch of four planned spin-off cable networks and is exploring alternate program delivery systems like the Internet. "The channel paradigm just wasn't there anymore," says Moyer. He says cable programers need to work on developing...

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