Martha Stewart grows to six days a week.(new version of 'Martha Stewart Living' from Eyemark Entertainment)(Brief Article)

Broadcasting & Cable, August, 1996 by Littleton, Cynthia

As program heads into fourth season, new daily half-hour show is unveiled featuring longer, continuing segments Lifestyles maven Martha Stewart is planning to make TV a bigger part of her publishing and retailing franchise next year by expanding her hit weekly series into a six-day strip.

Eyemark Entertainment, which has a long-term distribution deal with Stewart's production company, will begin pitching the half-hour show to stations next month. Eyemark is expected to unveil a companion half-hour later in the year. The new version of Martha Stewart Living will offer the same eclectic blend of how-to and informational segments on everything from entertaining and decorating to gardening and cooking. With the daily format, the segments may be longer, and...

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