Rivals.com, FoxSports.com team.(Brief Article)(Statistical Data Included)

Broadcasting & Cable, December, 1999 by Tedesco, Richard

Rivals.com, an aggregator of fan-oriented sports Web sites, struck a deal last week to incorporate content from Fox Sports' sites. Rivals.com will be able to stream video from any college sports events to which Fox and its regional cable sports networks have digital rights, according to Jim Heckman, Rivals.com chairman and CEO.

Rivals.com can also use any content from Fox team sites for its own network of team sites. The concept behind the deal mirrors direct satellite packaging of pro football games: It enables displaced alumni to follow their schools' athletic exploits online, which is the basis for Rivals.com business. It gathers sports content from colleges around the country and provides Web site templates allowing more than 400 schools to...

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