Media Industry
Industry: Email Alert RSS FeedStalking the killer app.(description of AOLTV product)(Brief Article)
Broadcasting & Cable, January, 2001 by SHAW, RUSSELL
It must be cool, priced right and easy to get working Odds are pretty favorable you are reading this in a well-lit room. When you turned on the lights, you used an on-off switch. No parallel ports, synching cradles, remote controls with obscurely iconed buttons, complicated log-on routines.
And those lights really need to be on, do they not? You ask what this has to do with television, and I say, a lot. As a confirmed gadget geek, I must tell you that most of the stuff I saw at last week's Consumer Electronics Show was way cool. But having waded through the moo-goo of carefully vetted press releases with expressions of enthusiasm by numerous development and content partners; scripted, hokey product demos; and promotional giveaways, I have to tell...
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