A CNN pioneer scorned.(Reese Schonfeld book examines Cable News Network formation, Ted Turner relationship)(Statistical Data Included)

Broadcasting & Cable, January, 2001 by Higgins, John M.

Reese Schonfeld's new book is no fond appraisal of Turner or the network Reese Schonfeld's assistant trots into his small Rockefeller Center office with a fresh edition of Newsweek, handing the former CNN president his change from the newsstand. Schonfeld hunts for a story he was interviewed for the previous week, a harsh assessment of the falling fortunes of the news network he helped create.

Disappointment. The reporter didn't quote him. Schonfeld had characterized CNN'S recent attempt to revive its Nielsen ratings as "'an act of desperation.' I thought sure she'd use that." His desire for a bit of ink is fueled by more than a desire to publicize his forthcoming book about CNN, Me and Ted Against the World. Yes, Schonfeld is still a little...

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