Media Industry
Industry: Email Alert RSS FeedMORE JSA's FOR NBC/PAX.(Paxson Communications Corp., National Broadcasting Company Inc.)(Brief Article)
Broadcasting & Cable, March, 2001 by TRIGOBOFF, DAN
Last week, Paxson Communications rolled out three more joint sales agreements with NBC affiliates. Gannett-owned KPNX-TV and Paxson's KPPX-TV Phoenix; Raycom's WMC-TV Memphis, Tenn., and Paxson's WPXX-TV; and Cowle's KHQ-TV Spokane, Wash., and Paxson's KGPX-TV will team up, with the NBC stations providing sales and marketing infrastructure.
Paxson now has 42 JSAs, 15 in the top 20 markets and 20 in the top 30.
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