MORE WESTERN NO-SHOWS.(more cable networks decide to skip Western Show of California Cable Association)(Brief Article)

Broadcasting & Cable, August, 2001

Another wave of cable networks have canceled plans to exhibit at the Western Show in November. Missing in action will be Lifetime Television; Oxygen; Scripps Networks' Food TV, HGTV and DIY; and Game Show Network. They join MTV Networks, Home Box Office, Showtime, Starz! and Playboy, which notified the California Cable Association earlier that they won't exhibit.

To keep revenues up, the CCTA has set a new $14,000 non-exhibitor fee. If they don't pay it, networks won't get promotion opportunities such as sponsoring parties, promos in hotel rooms and, of course, hotel-room assignments close to the Anaheim Convention Center.