Media Industry
Industry: Email Alert RSS FeedEarly show giveback? (The Week that was).(Brief Article)
Broadcasting & Cable, May, 2002
At CBS's meeting with affiliates this week, Meredith Corp.'s Station Group President Kevin O'Brien will propose that CBS give back mornings to its affiliates. He figures that, with Bryant Gumbel gone from The Early Show and with CBS looking for ways to reduce affiliate compensation, a compromise is to give local stations that early-morning slot, where CBS is a distant third. "To win against The Today Show and Good Morning America is a real uphill battle. But the stations that do local news in the morning are doing phenomenally. It would be extremely beneficial to CBS because of its O&Os in major markets."
Meanwhile, CBS and Landmark Communications agreed on a long-term affiliation pact for WTVF(TV) Nashville, Tenn., and KLAS-TV Las Vegas. Sources said...
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