Media Industry
Industry: Email Alert RSS FeedDobbs stock still grows at CNN: CNN's Moneyline has come all the way back, along with its powerful host. (Programming).(Lou Dobbs)(Brief Article)
Broadcasting & Cable, May, 2002 by Trigoboff, Dan
CNN celebrates this week the one-year anniversary of the return of its once and present business-news maven--touting the ratings supremacy of Lou Dobbs Moneyline over CNBC competitor Business Center and the huge gains over Moneyline without Dobbs. CNN says it has doubled its own ratings while doubling those of Business Center with the return of Dobbs, who created Moneyline in 1980 and anchored the program until 1999.
Dobbs thought it would take six months to a year to re-establish his presence, but CNN says the gap was closing as early as August. The following month the terrorist attacks on the U.S. brought a phenomenal wave of viewers to CNN, and Moneyline went well into million-plus viewership in several weekly averages. But even with...
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