Artesia's DreamWorks. (Cutting Edge).(Brief Article)

Broadcasting & Cable, June, 2002 by Kerschbaumer, Ken

DreamWorks SKG has selected Artesia Technologies' TEAMS digital asset-management system for use by its television and theatrical promotional and marketing divisions. The initial use of the system will allow Dream-Works to speed delivery of promotional materials around the globe. The system is a single, Web-accessible resource that will give users online access to different media types.

For example, users can use editing and storyboarding capabilities from the desktop to create new materials from existing assets to customize and personalize information for local audiences.