Media Industry
Industry: Email Alert RSS FeedRodgers tapped to run new black cable network. (Programming).(Jonathan Rodgers will run TV One, Comcast's and Radio One's new network aimed at black adults)
Broadcasting & Cable, March, 2003 by Higgins, John M.
It may not be Jonathan Rodgers' cable background or race that will be most valuable as he starts up Comcast's and Radio One's new network aimed at black adults. It could be his experience running broadcast stations.
Rodgers most recently served as president of Discovery Networks, shepherding a portfolio of channels including Discovery Channel and TLC for six years until he called it quits a year ago, taking advantage of a financially lucrative window in his contract.
But Rodgers is better known for his years at CBS. He started with the network as general manager of O&O WBBM-TV in Chicago, and in 1990 was handed the entire CBS station group. That put him in charge of stations in markets like New York, Detroit and Philadelphia. In Chicago, he took...
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