Media Industry
Industry: Email Alert RSS FeedMicrosoft TV'S new foundation: thin-client platform looks to hook MSOs at NCTA.(set-top box introduction)(Brief Article)
Broadcasting & Cable, June, 2003 by Kerschbaumer, Ken
Microsoft is once again Evil tackling the cable set-top box this time with Microsoft TV Foundation Edition, a thin-client set-top--box platform that includes the company's interactive programming guide and other tools designed to make video-on-demand and other next-generation services more attractive to subscribers.
"The consumer experience for digital cable services like IPG or VOD is lacking," says Ed Gracyzk, Microsoft TV Group director of marketing and communications. "The IPG is slow, clunky and boring, and we decided to extend our IPG innovation with Foundation." Foundation provides client-and server-side software that includes the Microsoft IPG and gives the MSO greater control over the VOD interface. According to Gracyzk, the MSO will have the...
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