Univision gets backing from Hispanic democrats.(Top of the Week)(Democrats Ciro Rodriguez and Jose Serrano back the merger of Univision and Hispanic Broadcasting)

Broadcasting & Cable, August, 2003 by Eggerton, John

A pair of prominent Hispanic lawmakers, including the chairman of The Congressional Hispanic Caucus, last week encouraged the FCC to approve the proposed merger of Univision and Hispanic Broadcasting. In separate letters to FCC Chairman Michael Powell, Democrats Ciro Rodriguez of Texas and Jose Serrano of New York, also a caucus member, argued that the merger of the nation's largest Hispanic radio and TV companies would benefit the Hispanic audience by expanding service and attracting more mainstream advertisers.

Serrano went so far as to suggest that treating the Spanish-language market as a separate entity for regulatory purposes would be a form of segregation. The seven-term congressman representing The Bronx, told Powell that isolating the market...

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