Media Industry
Industry: Email Alert RSS FeedAll HD all the time: Mark Cuban's HDNet is typically offered on operators' premium tier.(Special Report)
Broadcasting & Cable, January, 2004 by Romano, Allison
Certainly; HDNet and sister HD Movie Net do not have the brand-name cachet of ESPN HD or Discovery HD Theater, or the same built-in programming pipeline. But Internet entrepreneur Mark Cuban, who launched the two networks, figures he's well ahead of most of his cable competition.
Whereas some channels mix HD and standard-definition programming, on HDNet, everything is HD, says Cuban, also the outspoken owner of the NBA's Dallas Mavericks. "We don't have to serve two masters from an ad perspective or production perspective. I can leverage HD to its fullest extent."
HDNet's original programming ranges from sports and news to music and entertainment. The network carries National Hockey League games and Major League Soccer, along with some Division...
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