The sporting life: Disney's Bratches keeps fans and affiliates happy.(The Fifth Estater)(Biography)

Broadcasting & Cable,  June, 2004  by Romano, Allison

Tags: cable, Disney Corp.

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Sean Bratches is a player. A cable player. As the gatekeeper to Disneys cable distribution, he has been through some messy negotiations with Cox Communications and other cable operators over ESPN. After all, the sports channel has cable's highest subscriber fees. "It's somewhat invigorating," he says of pressure-cooker negotiations. "We may not always see eye to eye, but we've structured agreements."

Now, as president of distribution for all of Disney's cable networks, Bratches has even more to sell, like SoapNet and Toon Disney.

Sixteen years ago, ...

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