On CNET: Test your Apple knowledge
Find Articles in:
all
Business
Reference
Technology
News
Sports
Health
Autos
Arts
Home & Garden
advertisement
Most Popular White Papers
advertisement

ViaSlow vs. ViaGrow: Sumner Redstone fine-tunes his plan to split Viacom.(MONEY TALKS)

Broadcasting & Cable,  May, 2005  by Higgins, John M.

Tags: cable, company, Leslie Moonves, network, PARAMOUNT

premiumContent provided
in partnership with
premium

As Viacom divvies up its assets into two companies, a single piece has turned up as foster child: Showtime Networks Inc. Why is Viacom CEO Sumner Redstone taking billion-dollar cable network Showtime from cable czar Tom Freston and handing it over to Les Moonves, whose broadcast and radio operations don't have very much to do with the pay-movie network's? The answer reveals a lot about Viacom's grand plan to split into two and the challenge Moonves faces as Redstone loads him up with the slowest-growing parts of the company.

In the next several weeks, Viacom's board ...

Read the rest of this article with a Free Trial at HighBeam Research.