K2 piques interest.(Grass Valley Group)(K2 Media Server and client system)(Brief Article)

Broadcasting & Cable, August, 2005

Grass Valley introduced the K2 Media Server and client system last week, a next-generation storage system that moves the company's server line squarely into the information-technology (IT) age.

TV stations and networks are increasingly moving to IT as they convert audio and video from videotapes to digital files. They're finding that IT-based products are cheaper because development costs are spread across the entire user base of computers and related gear. Broadcast-specific gear, whose R&D costs are recouped from a much smaller market, is more expensive.

"There's a lot of good leverage from IT that we can use from a price/ performance standpoint," says Ross Summers, Grass Valley director, server product marketing. "And broadcasters are looking...

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