Media Industry
Industry: Email Alert RSS FeedRosenblum tops WB TV Group.(Warner Brothers Television Group)(Brief Article)
Broadcasting & Cable, September, 2005 by Benson, Jim
Nineteen-year Warner Bros. Entertainment veteran Bruce Rosenblum, the studio's executive VP since t999, has officially taken control of The WB Network. He takes over as president of the newly formed Warner Bros. Television Group.
Rosenblum was already overseeing The WB and the studio's other TV businesses, including worldwide production and distribution. The WB has been struggling in the ratings the past few years and, entering its 11th season, is looking to skew more toward 18- to 34-year-olds than to teens. The WB network Chairman Garth Ancier, who previously reported to studio Chairman Barry Meyer, will now report to Rosenblum.
"Bruce is one of the most talented and forward-thinking executives working in television today" Meyer says. "We're...
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